Tom Flynn, VP Marketing, Lavante ZoomInfo Case Study
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ZoomInfo "Gearbox"
When a new Lead is created inside of Salesforce.com, our ZoomInfo "Gearbox"© uses a custom API to instantly search and match the Lead information to the ZoomInfo database. Firmagraphic information is then extracted from ZoomInfo and automatically enhances the Lead record within Salesforce.com. The process pulls information like Company Size, Industry, Number of Employees, Company URL and Company Description.
This automated enhancement process means your sales team sees a more complete Lead record when they pickup the phone and make that first sales call. No longer does your sales team have to search for basic information prior to making that first call.
In addition to making better first phone calls, when combined with Salesforce.com assignment rules, the ZoomInfo "Gearbox" improves your ability to segment your Salesforce.com Leads in real-time and distribute to the most qualified team or individual. Assignment rules can be applied to any Lead field that is stored in Salesforce.com - including the ZoomInfo fields.
Finally, when you combine the ZoomInfo "Gearbox" utility with a ZoomInfo PowerSell subscription, getting to the right person, at the right company, is easier than ever.
If you'd like to know more about how we can implement the ZoomInfo
"Gearbox" for your company call now:
602-692-3818
___________________________________________________Zoominfo 2010 Top SaaS, CRM, Productivity Tool
Selected by The American Association of Inside Sales Professionals
Click here: http://www.aa-isp.org/index2.php
The ZoomInfo logo is a trademark of Zoom Information Inc, Waltham, MA. Use of the ZoomInfo logo does not imply endorsement of the "Gearbox" by ZoomInfo. I.R. Gilyeat & Company is the owner and developer of the ZoomInfo "Gearbox". All rights reserved. Salesforce.com is a trademark of Salesforce.com, Inc., San Francisco, CA.
